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Marketing Analyst – Renovation Services

Home Depot


Location:
Atlanta, GA
Date:
07/20/2017
2017-07-202017-08-19
Job Code:
106713
Home Depot
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Job Details

Marketing Analyst – Renovation Services - Atlanta GA 30308 Skip Navigation
Job Details

Marketing Analyst – Renovation Services (106713)

GA - Atlanta

  • Date Posted: Apr 7, 2017
  • Company: The Home Depot
  • Travel: None
  • Functional Area: Services
  • Position Type: Full-Time
  • Relocation Provided: No




Position Description:
POSITION PURPOSE
The Marketing Analyst – Renovation Services works closely with multi-disciplinary, cross-channel teams, analyzing results and developing actionable insights from marketing campaigns. He/she will work to help optimize campaigns and programs, track and analyze test-and-learn plans and initiatives, and track KPIs based on objectives, measurement, and analytics plans.

MAJOR TASKS, RESPONSIBILITES AND KEY ACCOUNTABILITIES

40%-Perform data mining/extraction and analysis of marketing campaigns including customer profiles, channel strategies, communication strategies, customer segmentation, reporting, and testing for cross-functional teams, including Merchandise Marketing team and channel partners
30%-Inform media and communication plans through the delivery of analysis, meaningful and actionable insights, knowledge of results, and customer behavior
20%-Assists with the execution of ad hoc strategic marketing projects as assigned. This may include the development of presentations (internal and external), communication and monitoring of timing and action plans to ensure milestones are successfully reached and deliverables are successfully executed
10%-Apply customer behavior insights to recommend and test variables such as timing, segments, messaging, creative, offers to optimize performance

NATURE AND SCOPE

Position reports to Director, Home Services Marketing
This position has no direct reports

ENVIRONMENTAL JOB REQUIREMENTS

Environment:
Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
Travel:
Typically requires overnight travel less than 10% of the time.


ESSENTIAL SKILLS:
Additional Environmental Job Requirements: 

MINIMUM QUALIFICATIONS

Must be eighteen years of age or older.
Must be legally permitted to work in the United States.

Additional Minimum Qualifications:


Education Required:
The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.

Years of Relevant Work Experience:
2 years

Physical Requirements:

Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.

Additional Qualifications:


Knowledge, Skills, Abilities and Competencies:

Strong knowledge of Microsoft Excel and PowerPoint 
Solves problems by proactively thinking through approaches to the data or analysis based on the objectives of the assignment
Participates as a collaborative team member, holding himself/herself and the team accountable for the work
Solid quantitative and research skills and proven data interpretation capabilities
Excellent verbal and written communication skills, and an ability to prepare clear and concise leadership-ready documents


We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.

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